Learning how to write an attention grabbing subject line can be challenging, but can mean the difference between visitors ignoring your emails, and converting to your site.
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![Attention-Grabbing Subject Lines For Cart Abandonment Emails [With Real Examples]](https://www.salecycle.com/wp-content/uploads/2013/11/h-wide-attention-grabbing-headlines.jpg)
Tag: urgency
How Countdown Timers Can Be Used to Drive Ecommerce Sales
In this post, we’ll look at how countdown timers can be used as cart abandonment retargeting both on-site and in email marketing to drive ecommerce sales, especially during key sales periods throughout the year.
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How To Write Abandoned Cart Emails
In this post, we look at how to write cart abandonment emails, as well as the elements that contribute to a successful, high-performing cart (or basket) abandonment email
Shopping cart abandonment will happen, for a variety of reasons, but fortunately many can be tempted back to the purchase, often through basket abandonment emails.
For the best results, a lot of thought needs to go into the creation of cart abandonment emails – the creative used, the products shown, and the timing of emails.
Here are some of the key areas to consider…
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How Ecommerce Sites Can Use Live Trends Data to Increase Conversions
How Amazon Uses Psychology to Drive Sales
An understanding of online customer behaviour prediction – why and how people make decisions – can make a big difference when selling online. Using Amazon as an example, this article looks at how an understanding of psychology can drive sales.
Amazon dominates online retail. It generated $135.9 billion in sales in 2016.
There are many reasons for Amazon’s success, one of which is that it clearly understands its customers, and this is reflected in its site design, and the many innovations it has introduced to online retail.
Let’s look at how Amazon persuades shoppers to make a purchase…
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12 Small Features That Can Make a Big Difference in Ecommerce
In this article we look at the little details that can make a difference to conversions, often by making tasks easier for your web visitors.
A lot of good design and UX can go unnoticed, or rather it’s more noticeable when it isn’t there.
For example, so many retailers allow you to transfer the address details you entered to the billing page that it’s a surprise when you encounter a site that doesn’t do that, as well as being a pain to have to enter the same data twice.
Here I’ve rounded up some excellent features which make buying online easier, or help to make a better customer experience…
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How Fashion Shoppers are Driving Change in the Online Customer Journey
SaleCycle’s Marketing Assistant Nic Weschenfelder looks at how fashion sites can use technology to improve the customer experience and drive conversions.
A new generation of consumers, many of them millennials, are often more concerned about making memories by spending money on experiences than actually buying physical items.
Indeed, 78% said they would prefer to spend money on experiences, which is kind of a worrying trend if you sell tangible products such as clothes or accessories.
So should the fashion industry be worried? And how can they address these issues?
Yes, they should be concerned, but it’s not the end of the world.
With a survey suggesting shoppers are now spending half of their money online, translating the bespoke and personalized in-store experience to the virtual space is a must for the fashion marketer.
Luckily, the fashion industry has often been ahead of the curve when it comes to innovation. How the fashion industry uses technology to shape and adapt the online experience will no doubt play a major role in how we all shop in the future.
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