In this article we look at Cart Abandonment SMS remarketing, with some examples and stats from brand campaigns.
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Tag: SMS remarketing
Five Golden Rules for SMS Marketing
In our latest SaleCycle Academy video, Business Development Manager Leanne Cowans presents five tips to make sure your SMS marketing is effective as it can be…
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![[Infographic] Nine Golden Rules Before Sending Your SMS Marketing Message](https://www.salecycle.com/wp-content/uploads/2018/06/header-3.png)
[Infographic] Nine Golden Rules Before Sending Your SMS Marketing Message
Cart abandonment emails work by reminding shoppers of the contents of their abandoned carts, and the same principle can work using cart abandonment SMS messages.
Following our golden rules can help to ensure that your SMS marketing is as effective as it can be…
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What Makes a Top SMS Marketing Message?
In this post Marketing Executive Nic Weschenfelder presents nine tips for making the perfect SMS Remarketing message, though these tips can apply more generally to all SMS communication.
When was the last time you checked your phone… a minute ago? two minutes ago? five minutes ago? If it wasn’t one of those three options I don’t believe you.
The fact is that phones are with us all the time, and this is why SMS is the most functional, convenient and efficient medium of communication.
90% of SMS marketing messages are read within three minutes of being delivered, giving marketers the power to connect with an audience that is almost two thirds larger than email. The beauty of SMS is it’s quick, simple and practical, enabling marketers to bridge the gap in the customer’s purchasing journey while keeping it all on mobile.
You may have a larger open rate with SMS, but creating the perfect message that converts can be a difficult task. So what makes the perfect SMS message?
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SMS Marketing Campaigns That Effectively Increase Conversions
Our Product Marketing Manager Katie Ash looks at how companies are using SMS, both to increase conversion rates, and to improve customer retention.
When SMS remarketing is used in a relevant and personalized way, it can be the most effective channel for engaging your audience.
Indeed, SMS messages have an average open rate of 98% with 90% of messages opened within three minutes. It also beats email on click through rate (CTR).
Here are six examples of SMS marketing campaigns that effectively increase conversions, recover abandoned sales and drive customer loyalty.
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How Fashion Shoppers are Driving Change in the Online Customer Journey
SaleCycle’s Marketing Assistant Nic Weschenfelder looks at how fashion sites can use technology to improve the customer experience and drive conversions.
A new generation of consumers, many of them millennials, are often more concerned about making memories by spending money on experiences than actually buying physical items.
Indeed, 78% said they would prefer to spend money on experiences, which is kind of a worrying trend if you sell tangible products such as clothes or accessories.
So should the fashion industry be worried? And how can they address these issues?
Yes, they should be concerned, but it’s not the end of the world.
With a survey suggesting shoppers are now spending half of their money online, translating the bespoke and personalized in-store experience to the virtual space is a must for the fashion marketer.
Luckily, the fashion industry has often been ahead of the curve when it comes to innovation. How the fashion industry uses technology to shape and adapt the online experience will no doubt play a major role in how we all shop in the future.
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![[Webinar] How Do The World’s Biggest Travel Brands Convert Online?](https://www.salecycle.com/wp-content/uploads/2017/02/travel-brands-convert-webinar-image.png)
[Webinar] How Do The World’s Biggest Travel Brands Convert Online?
In this webinar SaleCycle and Equator discuss real-life examples of how some of the world’s biggest travel companies convert online.
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SaleCycle's Award-Winning SMS Remarketing
UPDATE: We won! Last night our SMS Remarketing solution won the “Mobile Sales Promotion/Lead Generation/Direct Response/Strategy” award at the MOMA Awards 2016.
Head of Product, Michael Barber, shares the story behind the Marketing On Mobile Awards 2016 double nomination (and subsequent win) for SaleCycle’s SMS Remarketing solution.
The MOMAs celebrate and acknowledge, effective marketing on mobile and SaleCycle’s world’s first SMS remarketing campaign is a 2016 finalist alongside global brands such as Starbucks, Jaguar and Mondelez.
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![[Infographic] The Remarketing Report – Q1 2016](https://www.salecycle.com/wp-content/uploads/2016/05/h-wide-remarketing-report-2016-q1.jpg)
[Infographic] The Remarketing Report – Q1 2016
More Recent Stats Are Available!
Our latest infographic summarizing the key shopping cart abandonment and booking abandonment stats from the last quarter and corresponding email, on-site and SMS remarketing rates.
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