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The Hamburger Menu Has Arrived in Remarketing Emails

The Hamburger Menu Has Arrived in Remarketing Emails

Lead Designer, Luke Nokes, introduces the notorious hamburger menu to your remarketing emails…mmm meaty!
Did you see the word hamburger and click before even realizing what you were reading? I bet you did, in fact just writing the word “hamburger” over a dozen times throughout this blog has left a hunger-knot in my stomach. Sorry to disappoint, but I’m here to talk about a different type of hamburger.
A great new functionality the Design Team here at SaleCycle have recently added to our remarketing emails…cue Hamburger Menus!

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Cheat Sheet: 10 Tips to a Great Looking Email

Cheat Sheet: 10 Tips to a Great Looking Email

Web Designer, Ade Adebiyi, is here with a conveniently packed Cheat Sheet to give you the top 10 tips and tricks for a great looking email design that will get your customers clicking!
The funny thing about designing email templates nowadays is that you are guided by a primitive coding style. For me, designing and coding emails is highly rewarding, addictive and most of all exciting! I’m almost always required to think outside of the box.
From visual mock-up’s to coding, everything must be planned carefully and designed to the perfect pixel.
Before I joined SaleCycle, the email designs that I had not given much thought about (I know, terrible) had been the most difficult to code, test and fix. I know this may seem as common knowledge to you, but I have come to the realization that designing email templates and the best newsletter examples is somewhat a form of art.
As part of my recent epiphany here are some helpful tips on how to create amazing looking emails and make them appealing to your consumers!

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The 7 Deadly Sins of On-Site Remarketing

The 7 Deadly Sins of On-Site Remarketing

Content Specialist Nash reveals the 7 Deadly Sins of On-Site Remarketing – and the fine line between an engaging on-site message and an utter distraction.
You’re browsing a website when a message pops up in big bold font. As you lean in closer and zoom your eyes onto the screen, you’re terrified when loud music starts playing in the background. To make matters worse, there is some kind of flying monkey animation swinging across a vine on your screen. Seriously?
Your initial thoughts are probably, “what the hell is going on?” Well, I’ll tell you what’s going on, a poorly constructed on-site remarketing message. Believe it or not, but how your message is conveyed plays a crucial role in how well it will convert!
You may have been trotting along down the dark path with your on-site remarketing for far too long now. The scary part is, you probably didn’t even know it. To help bring you and your messaging into the light, here are the 7 deadly sins of on-site remarketing we all need to repent from…

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A Fashionista's Guide to Email Remarketing

A Fashionista's Guide to Email Remarketing

SaleCycle’s very own ‘dedicated follower of fashion’ Caroline Fox gives her 5 top tips for making sure your Email Remarketing campaign really stands out from the crowd…
As my husband (and wardrobe!) will confess, I’m a prime target when it comes to alluring fashion advertising and marketing campaigns tempting me to add another item to my collection (especially shoes, a girl can never have too many shoes!). But while I may seem ‘frivolous’ to my husband’s untrained eyes, the key is all in the detail. If a brand hasn’t done its work to allure me, then it won’t get the sale, it’s as simple as that.
The average cart abandonment rate in fashion is around 73%. In an industry where it really is ‘all about the detail’ here are the five key things to consider when creating an email remarketing campaign to tempt these customers back:

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