In an ecommerce world where Amazon exponentially continues to grow, what can other retailers do to keep up!
2013 looks like being another record-breaking year for Amazon, with the Kindle now it’s fastest selling device of all time and a business model that continues to thrive at a frightening pace.
For many retailers Amazon can be the greatest of allies, with Marketplace enabling an exciting new sales channel for big and small brands alike. However for the majority of our beloved high street brands, the bread and butter is fighting for direct business – and to ensure sales from even the most loyal of customers – major high street brands are going to need to act more like Amazon.
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