Marketing Manager, Jack Ford, takes a look at three tactics e-commerce brands can use for a successful Black Friday.
To help you make the most of of this event, here are three of the most effective Black Friday Behavioral Marketing tactics.
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Tag: cart abandonment
![[Infographic] The Remarketing Report – Q2 2017](https://www.salecycle.com/wp-content/uploads/2017/08/Q2-2017-Remarketing-Report.png)
[Infographic] The Remarketing Report – Q2 2017
It’s that time again! Here’s our latest infographic with the key cart abandonment stats from the last quarter. This quarter we focus on customer journeys in retail with advice for how brands can increase their all important ‘add-to-cart’ rate.
Here’s some of the headline cart abandonment statistics from the last quarter:
[bctt tweet=”The global cart abandonment rate for Q2 2017 is 76.9%, up 1.3% on the previous quarter!” username=”SaleCycle”]
[bctt tweet=”The average retail conversion rate for Q2 2017 was 3.29%” username=”SaleCycle”]
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![[Video] Why Do People Abandon Online Shopping Carts?](https://www.salecycle.com/wp-content/uploads/2017/03/BANNER_TEMPLATE_Why-People-Abandon-Their-Shopping-Cart.jpg)
[Video] Why Do People Abandon Online Shopping Carts?
In this video, SaleCycle Video Marketing Manager Chris Gascoigne looks into the reasons for cart abandonment.
Cart abandonment can be an issue for retailers, though it’s one which retailers can address with the right tactics.
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![[Webinar] How Do The World’s Biggest Travel Brands Convert Online?](https://www.salecycle.com/wp-content/uploads/2017/02/travel-brands-convert-webinar-image.png)
[Webinar] How Do The World’s Biggest Travel Brands Convert Online?
In this webinar SaleCycle and Equator discuss real-life examples of how some of the world’s biggest travel companies convert online.
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7 Game Changing Cart Abandonment Emails
Borrowing from The Abandonment Email Playbook, Marketing Manager Jack Ford takes a closer look at seven examples of game changing remarketing emails.
With the latest stats highlighting a 76.8% cart abandonment rate, the value to ecommerce brands of reconnecting with these visitors is clear to see.
One tried and tested (and the most popular) way of re-engaging online shoppers is to use cart abandonment emails. In short; sending an automated email within a few minutes or hours of a purchase being abandoned. The most basic of these emails will (or should!):
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![[Infographic]: The Perfect Cart Abandonment Email](https://www.salecycle.com/wp-content/uploads/2017/01/The-Perfect-Cart-Abandonment-Email-Infographic-blue-shadow-lighter1.png)
[Infographic]: The Perfect Cart Abandonment Email
Brand new for 2017, Marketing Manager, Jack Ford, updates one of SaleCycle’s most insightful infographics and discovers what makes the perfect cart abandonment email.
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![[Infographic] The Remarketing Report – Q2 2016](https://www.salecycle.com/wp-content/uploads/2016/07/h-wide-remarketing-report-2016-q2.jpg)
[Infographic] The Remarketing Report – Q2 2016
Our latest infographic summarizing the key shopping cart and booking abandonment stats from around the world in the last quarter.
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7 Awesome Examples of Remarketing in Retail
Content Marketing Specialist, Nash Pervin, is here to showcase seven awesome examples of remarketing done right in retail!
Remarketing has skyrocketed as one of the most valuable and effective strategies ever introduced into marketing. And that’s especially important since now we’re seeing cart abandonment rates as high as 73% in North America alone. Becoming increasingly aware of this problem, the retail industry has turned to remarketing to revolutionize their marketing strategies and today, we see some of the most well-known brands taking in these very solutions.
With that being said, let’s dive right into looking at some of these brands and rave over seven of the awesome examples of remarketing campaigns in retail!
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![[Infographic] The Remarketing Report – Q1 2016](https://www.salecycle.com/wp-content/uploads/2016/05/h-wide-remarketing-report-2016-q1.jpg)
[Infographic] The Remarketing Report – Q1 2016
More Recent Stats Are Available!
Our latest infographic summarizing the key shopping cart abandonment and booking abandonment stats from the last quarter and corresponding email, on-site and SMS remarketing rates.
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