Here’s our latest cart abandonment data from the first three months of this year, with a look at the performance of cart abandonment emails.
Some highlights from Q1 2018:
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![[Infographic] The Remarketing Report – Q1 2018](https://www.salecycle.com/wp-content/uploads/2018/05/Q1-2018-Remarketing-Report.jpg)
Tag: cart abandonment email
18 Email Design Tips for Cart Abandonment Emails
Our Lead Designer Luke Nokes presents some email design tips, looking at layout, imagery and typography.
I created a document for SaleCycle looking at email design best practices, specifically around cart abandonment emails, though many of these tips apply to email more generally.
The guidelines of best practices in email are vast and varied, but we’ve compiled as much information about the key areas as possible.
I looked at some the top design practices for emails last year, but here are some broader tips, looking at email layout, imagery, typography, and more.
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10 Top Design Practices for Cart Abandonment Emails
Lead Designer, Luke Nokes, presents some email design tips for marketers. There is a focus on cart abandonment emails, but the tips apply more generally.
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7 Game Changing Cart Abandonment Emails
Borrowing from The Abandonment Email Playbook, Marketing Manager Jack Ford takes a closer look at seven examples of game changing remarketing emails.
With the latest stats highlighting a 76.8% cart abandonment rate, the value to ecommerce brands of reconnecting with these visitors is clear to see.
One tried and tested (and the most popular) way of re-engaging online shoppers is to use cart abandonment emails. In short; sending an automated email within a few minutes or hours of a purchase being abandoned. The most basic of these emails will (or should!):
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Five Fascinating Stats from Black Friday 2016
Now that the dust has settled after Black Friday 2016, we look at some key shopping stats from the weekend.
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Email Split Testing: As Simple as A & B
Three great little email split testing stories…
Picture the scene: Your cart abandonment campaign is up and running and the SaleCycle elves are busy at work retargeting your customers and recovering those pesky abandoned carts…
But what’s next? How about a bit of optimisation to help you recover even more sales!
A/B testing is a relatively simple way to grow and optimise your campaign, whether you’re looking to improve open rates or simply change your tone of voice, testing is a great way to ensure your campaign is performing to it’s full potential!
Three SaleCycle clients have kindly allowed us to share their split testing stories, describing the testing carried out and the all important findings. Here’s the tale of three tests…
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