In this webinar Shopify Plus and SaleCycle discuss how to capture the wallets of experience-seeking millennials
The full effect of millennial spending habits is only now starting to take hold.
And if you’re in fashion ecommerce two stats should haunt your dreams.
According to a study by Harris Poll and Eventbrite, 78% of millennials now “choose to spend money on a desirable experience or event over buying something desirable.” What’s more, 72% say they would “like to increase their spending on experiences rather than physical things in the next year.”
Simply put, millennials of all shapes and sizes are wary of “stuff.” And if “stuff” is what you sell – especially expensive stuff – that’s not good news.
So what’s the answer?
Watch the webinar to make sure you’re capturing the imagination (and cash) of millennials with:
- 3D Technology
- Personalization & Live Content