SaleCycle Top Social Fresh Blog 2014

SaleCycle Named Top Company Blog

Yep, that's right...SaleCycle has just been named one of the Top 10 Company Blogs of 2014 by Social Fresh!As you can imagine, we're beyond ourselves with excitement (there was some epic...
The Problem with Giving Customers Free Stuff

The Problem with Giving Customers Free Stuff

Why freebies aren't always a good thing... It's the same old story that's been played out dozens of times - a company embarks on what it thinks will be an excellent branding...
The Perfect Responsive Email

[Infographic] The Perfect Responsive Email

Keefe Au looks at the importance of a responsive email design and unveils our new interactive (and responsive!) infographic highlighting the key elements in designing that perfect responsive email.I've been in the email game for...
The Future of Digital Marketing

[Animation] The REAL Toy Story

Smyth's Toys and SaleCycle teamed up to look at shopping cart abandonment from a slightly different perspective...With $3 trillion dollars worth of revenue set to be abandoned in 2014, most retailers are...
Wearable Technology: Is It the Future of E-Commerce?

Wearable Technology: Is It the Future of E-Commerce?

Inspired by the latest news from this year's inaugural Apple Conference, SaleCycle's Chris Wilson considers the impact that wearable technology could have on the future of e-commerce and whether we're looking at more...
Meet the Marketer: Smyths Toys

Meet the Marketer: Smyths Toys

We caught up with Dryden Geary, Marketing Manager at Smyths Toys, for 7 Questions in 7 Minutes.Anyone in the UK or Ireland who has children (or younger family) will be able to tell you...
5 Remarketing Tactics We Love to Hate

5 Remarketing Tactics We Love to Hate

We're generally a pretty positive bunch here at SaleCycle. However, in response to our blog '5 Incredibly Effective Ways To Improve Your Email', I thought it would be fun to turn...
The Retailer's Guide to Remarketing

[Infographic] The Retailer’s Guide to Remarketing

A great infographic revealing the opportunity remarketing represents for retailers across the globe.With 1.15 billion digital consumers flocking online to shop, thing's are shaping up to what looks like a promising future for...
5 Ways to Improve Remarketing Email Conversions

5 Incredibly Effective Ways to Improve Your Email

There has much debate on the effectiveness of email marketing. Does it really bring about the promised ROI?Despite the introduction of new advanced tools and platforms to help businesses generate revenue and...
Meet the Marketer: Matalan

Meet the Marketer: Matalan

In our latest Meet The Marketer, we caught up with Marcus Fairbrother at Matalan for 7 Questions in 7 Minutes.Q What drew you to Matalan?A There's a buzz and an urgency to value...