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Strategies

Strategies

See how SaleCycle and it's clients campaigns lead the way in the behavioural marketing industry!

3 Tips for Getting Fashion Marketing Emails Opened

3 Tips for Getting Fashion Marketing Emails Opened

Jack Ford, EMEA Marketing Manager, reveals three top tips to getting fashion marketing emails opened! £10.7 billion. According to Mintel, that’s how much UK shoppers spent online on clothes and shoes last...
Making Remarketing a Reality

Making Remarketing a Reality

Head of Product, Michael Barber, highlights the approach SaleCycle's development team use and how it can be adapted to advance Remarketing. I've got to put this out there. I ****ing LOVE digital marketing; email,...
Gmail Vs Email for Email Remarketing

Google Inbox and What It Means for Email Remarketing

SaleCycle's Andrei Coconasu looks at Google's latest offering, Inbox, and how its effects the world of email remarketing. For the past couple months SaleCycle's Implementation Team has been testing our emails in Google's new...
A Guide to Fashion Email Remarketing

A Fashionista’s Guide to Email Remarketing

SaleCycle's very own 'dedicated follower of fashion' Caroline Fox gives her 5 top tips for making sure your Email Remarketing campaign really stands out from the crowd... As my husband (and...
Celebrating Email Design

Celebrating Great Email Design

On the eve of the launch of The SaleCycle 7, celebrating the best in remarketing design, we asked Ade from SaleCycle’s EMEA design team to take us through his three favorite...
SaleCycle Stories: ebookers.com

[Video] SaleCycle Stories: ebookers.com

Ed Goldswain from ebookers.com explains how they have worked with SaleCycle to tackle their booking abandonment challenge. Ed Goldswain from ebookers.com explains how they have worked with SaleCycle to tackle their booking...
Is Mobile Commerce about to Go Boom?

Is Mobile Commerce about to Go Boom?

A look at the world of mobile e-commerce...
The Future of Digital Marketing

Econsultancy Q&A: The Future of Digital Marketing

Following the award nomination for our animation ‘The Abandoned Toys’, Econsultancy caught up with Head of Marketing Chris Sheen to find out what made him dig out his toy box for...
The Problem with Giving Customers Free Stuff

The Problem with Giving Customers Free Stuff

Why freebies aren't always a good thing... It's the same old story that's been played out dozens of times - a company embarks on what it thinks will be an excellent branding...
The Perfect Responsive Email

[Infographic] The Perfect Responsive Email

Keefe Au looks at the importance of a responsive email design and unveils our new interactive (and responsive!) infographic highlighting the key elements in designing that perfect responsive email. I've been in the email game for...

The Ecommerce Customer Journey Checklist

A checklist with some of the key features ecommerce sites can use to encourage shoppers to complete a purchase.  Lots of shoppers head to a...