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Editor's Picks

Editor's Picks

10 Top Design Practices for Cart Abandonment Emails

Lead Designer, Luke Nokes, presents some email design tips for marketers. There is a focus on cart abandonment emails, but the tips apply more generally. 1. Clear CTA(s) ‘Calls to Action’ are the...

11 Impressive Product Pages from Ecommerce Sites

Here we present a selection of product pages from retailers, with some examples of great design, use of imagery, and some key features that make these pages more effective. I compiled a...

11 of the Best Ecommerce Stats from 2017 (So Far)

We look back at some of the most interesting and useful ecommerce stats we've seen so far in 2017.Online Shopping Habits The ONS Internet access – households and individuals: 2017 report looks at...

How Do You Generate Ideas for CRO Testing?

We recently released our new ebook, The Expert’s Guide to Conversion Rate Optimization. In extracts from the guide, our contributors give their views on developing ideas for tests, and how frequently tests should be...

What’s the Best Way to Get Started with Conversion Rate Optimization?

This week sees the release of our new ebook, The Expert’s Guide to Conversion Rate Optimization. We've been asking our contributors about getting started with a CRO project.Conversion Rate Optimization (CRO), to...

Five Examples of Personalization from Fashion Retailers

Here are some highlights from our recent webinar, in which we looked at how fashion brands are using personalization. According to Accenture, 75% of consumers are more likely to buy from retailers who...

[Infographic] The Remarketing Report – Q1 2017

More Recent Stats Are Available! There is a more recent version of this infographic! Just hit the button » Get the Latest StatsIt's time for our first remarketing report using 2017 data. Here’s...

12 Small Features That Can Make a Big Difference in Ecommerce

In this article we look at the little details that can make a difference to conversions, often by making tasks easier for your web visitors.A lot of good design and UX...

What Are Micro Conversions and Which Should You Track?

In this post we'll look at micro conversions how they can give a broader view of visitor behavior, and some common examples to track. Micro conversions are small actions that users take...
The Remarketing Report - Q2 2016

[Infographic] The Remarketing Report – Q2 2016

More Recent Stats Are Available! There is a more recent version of this infographic! Just hit the button » Get the Latest StatsOur latest infographic summarizing the key shopping cart and booking abandonment...

How Many Retailers Will Be Taking Part in Black Friday?

With Black Friday approaching, we surveyed retailers in the US and UK to see what they think of this retail event. Black Friday has long...