Online Fashion Retail: 11 Essential Statistics

A look at some key statistics on the online fashion market... Global Fashion Ecommerce Market According to Statista, the global online fashion market was worth $533 billion in 2018, and is predicted to...

Cart Abandonment Emails: 12 Best Practice Tips

Cart abandonment emails are a valuable tactic for online retailers, helping them to recover sales from the 79% of visitors who leave without completing a purchase.

How Can Retailers Help Customers Decide on a Purchase?

We look at some of the ways retailers can help customers at the point where they're deciding whether to buy. To encourage people to buy...

15 of the Best Ecommerce Product Pages

Here we present a selection of product pages from retailers, with some examples of great design, use of imagery, and some key features that make these pages more effective.  I compiled a...
What's the Difference Between Remarketing and Retargeting?

What’s the Difference Between Remarketing and Retargeting?

*Spoiler alert*  There is no difference. Let us explain why. Cart abandonment can pose a challenge for online businesses. Our latest abandonment stats show that around 79% of people who add an...

18 Essential Email Marketing Statistics: 2019 Edition

In this post we round up some essential email marketing statistics from around the web, updated for 2019... How Much Is an Email Address Worth? The answer to this question will vary by...

Why Are Mobile Conversion Rates Lower Than Desktop?

Mobile now accounts for the majority of visits to retailers, but mobile conversion rates lag behind desktop. We take a look at the reasons for this.  A decade on from the release...

11 of the Best Ecommerce Stats from 2019

We look at some of the most interesting and useful ecommerce stats we've seen so far in 2019. Ecommerce Market Size and Growth (US) In the US, ecommerce grew by 14.2% in 2018,...

What Tactics Do Retailers Use to Increase Customer Lifetime Value?

Increasing customer lifetime value is a key goal for most companies, but what tactics do they use to drive CLTV, and how effective are they?

Which Ecommerce Payment Options do Customers Want?

There's a wide range of payment options available to online retailers now, but which should they offer to appeal to shoppers? In the early days...